Gaming and iGaming software development
Backends, live operations, payments, KYC and analytics for game studios and licensed operators. Built for the launch minute and the tournament night, when concurrency is highest and every fault is public.
Who this is for
Products where load is spiky, money is real, and the audience is watching.
Games and studios
Live services behind the client: accounts, progression, matchmaking, purchases and events. Content and pricing changed without shipping a build.
Licensed gambling operators
Onboarding and KYC, wallets and payouts, bonusing, responsible-gambling limits and the reporting a regulator asks for — with the audit trail behind every one of them.
What we can do around the game
Four things that decide whether a launch night is a success or an incident.
Backends built for the peak
Accounts, sessions, inventories and leaderboards sized for the launch minute rather than the average one. We load-test the peak before it happens, because in this sector the busiest hour is also the most visible.
Live operations without a release
Events, offers, pricing and content changed from a console, with feature flags and staged rollout. Waiting on a store review to fix a live event is the difference between a bad hour and a bad week.
Payments, wallets and payouts
Store and platform billing, wallets that reconcile, and payouts with the checks that must happen before money leaves. Every movement carries the evidence for the review that follows it.
Compliance and player protection
Age and identity verification, deposit and session limits, self-exclusion honoured across brands, and regulator reporting generated rather than assembled. Built as part of the flow, not bolted on at licensing.
Designed for the worst minute
Everything in this sector is judged when concurrency peaks: a launch, a tournament, a promotion. A system that is fine on a Tuesday and falls over on Friday night has not been tested, it has been hoped for.
- Load
- Peak-first design, load tested against the launch profile
- Compliance
- KYC and AML, age verification, responsible gambling, regulator reporting
- Integrations
- Store billing, payment providers, game aggregators, analytics
- Typical first release
- Accounts, wallet and live-ops console in 10–16 weeks
Solutions we build
The systems this sector asks for most. Each one ships as its own increment, so the first release is in use while the next is being built.
- Game backends: accounts, progression, inventory, matchmaking
- Live-ops consoles with feature flags and staged rollout
- Player wallets, deposits and payouts
- KYC, age verification and responsible-gambling controls
- Bonus, promotion and loyalty engines
- Leaderboards, tournaments and social features
- Analytics, cohort reporting and anti-fraud signals
- Regulator and operator reporting
What we build here
All servicesAdvertising
Paid acquisition, campaign build, tracking
Artificial Intelligence
LLM assistants, document AI, scoring and forecasting
Custom Development
Portals, internal tools, workflow systems, integrations
Mobile Development
Mobile development service page
SEO
Technical audit, architecture, content plan, reporting
Video Production
Explainers, product films, campaign cuts, subtitles
Questions this sector asks
No. The licence and the regulatory relationship stay with you; we build the systems to the obligations it places on them and document how each is met. Where a control belongs in your policies rather than the code, we say so.
Yes. Most of this work is server-side, and the client talks to it over an API. We take the client as given unless changing it is the cheaper fix, in which case we say why.
Against a profile built from your own expectations: concurrent players, actions per second, payment rate. We run it before launch and again before each major event, and we publish the numbers rather than the reassurance.
Device and behavioural signals, velocity rules and manual review queues, tuned with your team. A rule set that blocks abuse and nothing else does not exist, so what matters is how quickly a false positive is seen and released.
Either of us, agreed before launch rather than during an incident. If it is your team, they get runbooks, dashboards and alerts that name the thing that is wrong. If it is ours, we agree on-call hours and response times in writing.
Yes, by fixing the date and moving scope rather than the other way round. We agree at discovery what the launch must include and what can follow it, so the decision is made in week one instead of in the last fortnight.
What would this cost?
Four questions and you have a budget and timeline range. It is a range because the width is the honest measure of what is still unknown.
Which practice fits the work?
Pick the closest one — the estimate adjusts as you add scope.
Choose one
Which practice fits the work?
Order a free consultation
What happens next: